Yamaha has discontinued the FZ25 from Indian markets. When launched in 2017 the Yamaha FZ25 got immense attention from bike lovers. Today, Yamaha no longer sells the FZ25 in Indian markets. The reasons behind this discontinuation of the Yamaha FZ25 remain a mystery for many. In this article, we will be delving into the reasons behind the discontinuation of the Yamaha FZ25.
The reasons behind the discontinuation of FZ25 are the following:-
1. Regulatory and Emission Norms (BS6 Phase 2)
Yamaha withdrew the FZ25 from the Indian market because it failed to meet the newer BS6 Phase 2 emission norms. BS6 Phase 2, which came out in April 2023, is a regulation that reduces vehicle emissions to improve ambient air quality. While most motorcycle manufacturers in India had already upgraded their models to make them BS-VI compliant, Yamaha did not update the FZ25.
The new BS6 Phase 2 norm applies to motorcycle exhaust and fuel management systems as a measure to check harmful nitrogen oxide and particulate matter emissions. The Yamaha FZ250, though a strong performer, could not meet these strict requirements, so Yamaha had to discontinue it.
This is not a case of the FZ25 alone, as many other models in the Indian market have also struggled to adapt to the new regulations. Yamaha’s decision to discontinue the FZ25 is part of the broader industry shift toward cleaner and greener alternatives.
2. Sales Performance and Market Dynamics
The Yamaha FZ25 became an instant hit but gradually saw declining sales over the year. As per reports, Yamaha has sold about 450-550 units of the FZ25 per month for the last two financial years. This has been a pitfall in the sales performance of the bike which has seen some aggressive competition build up in the 250cc category.
The competition is very intense, especially in the 250cc category, in India. The fierce competition from brands like Bajaj, Suzuki, and KTM did not let the Yamaha FZ25 stand still in the market. For a brand like Yamaha, it became pretty hard to keep the sales number increasing for FZ25 due to aggressive pricing and feature-rich offerings the competitors were providing in their vehicles one after another.
The Japanese company seems to have concluded that it is tough to survive in fast-evolving customer preferences without offering any major upgrades or redesigning the bike.
3. Change in Strategy and Focus
Like many other companies, Yamaha too has reshuffled its priorities towards manufacturing motorcycles that cater to the changing consumer needs and ecological benchmarks. The company has been operating more on electric mobility and models that come under the updated emission norms.
However, the limited success of the FZ25 coupled with an urge for more futuristic models caused Yamaha to stop the manufacturing FZ25 and focus on other bestsellers such as the R15 and the MT-15.
For the owners of the Yamaha FZ25, there is no immediate implication. Yamaha India has assured owners of the FZ25 motorcycle that both after-sales support and spare parts for motorcycles are available for the foreseeable future. Existing owners will service their bikes at authorized Yamaha full-service centers.
Nevertheless, used FZ25 bike buyers will have to know that spare parts and accessories for the bike are available, although sourcing for these may become challenging a long time from now as the production line is not active anymore.
Conclusion
Until recently, Yamaha considered the FZ25 a flagship model. However, the company has now discontinued it in India due to regulations, declining sales, and market strategy. While being popular, the bike could not comply with the fresh BS6 Phase 2 norms and struggled hard to find a place in the market.
At the same time, for fans of the FZ25, there were decent options available from the Suzuki Gixxer 250, Bajaj Pulsar N250, and the KTM Duke 250-bringing their combination of performance, feature set, and price.
Yamaha will continue to support and provide after-sales service for FZ25 owners, so there’s no immediate cause for concern. As always, Motorcycle lovers will find exciting options in the 250cc range that offer a unique blend of performance, style, and modern features.
